Web Design vs. Web Development: What’s the Difference?

In web creation, the terms web design and web development are often used interchangeably. While design and development can overlap, the two roles perform different functions, each crucial to your website’s performance. Let’s take a closer look at web design and web development to see how each fits into the creation of your website. What…

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Why Is My Website Loading Slow?

Of all the reasons your website has a high bounce rate, slow page load times typically rank at or near the top. It is a bit of a misnomer because most viewers won’t even bother to let your website load if it takes too long. They’ll just go to the next site in the Google…

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What Are Lead Generation Ads?

The primary purpose of digital marketing is to capture qualified leads that convert into loyal customers. The most effective way to find and attract leads is through lead generation ads. You can place ads on nearly any digital platform – website, social media page, app, search engines, Youtube, or third-party sites.  Lead generation ads are…

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