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COYLE INSTITUTE

DR. MICHAEL COYLE // PRESIDENT

When Lucid Advertising implemented a marketing plan for Dr. Michael
Coyle of Coyle Institute, he had to hire more people just to answer the phone!
Watch why he loves being part of the Lucid family.

Lucid Advertising is an amazing company. Their workforce, their team that they have are just phenomenal people. I had the wonderful opportunity of actually meeting them when I first came here and got in practice in 2004. I was in private practice as a new urogynecologist in the area, and back then, the plan and the whole paradigm was to create a website and use that website to do your marketing. Well, for about eight and a half years, I was in private practice and working with Lucid Advertising to really kind of create my website and my brand, and we actually made videos at that time that we still use today, these My Hormone videos that they worked with. So, the whole team was really instrumental in really trying to help my practice grow.

And then, I took some time and actually became an employed physician for a hospital for about three years, which turned out to be, probably, one of the worst decisions I've ever made, but it also helped me to realize that I needed to be back in private practice. And so, when I came back in private practice, one of the first people I called up was Lucid Advertising, and at that time, they kind of had changed the way they were doing things, and I want everybody to know this because I still don't think that this is something that's well-known.

But, what they do is, instead of you spending an awful lot of money to create this beautiful website that then doesn't really do anything for you, they actually have a program in place to where they will guarantee a return on investment based upon contacts to your office, new patients calling and making appointments, to where, instead of you spending a whole bunch of money up front, they actually kind of put you on a plan, kind of like a membership. You become a member of Lucid Advertising and you pay a monthly fee, and then they do everything for you. They do all of your website, they do all of your social media, they do all of the website search optimization. I have no idea what that means, but anyway, they do all that, and the results is just phenomenal.

When we went back with Lucid Advertising, my absolute amazing and sweet front office lady, Minnie, kind of said, "Hey, what are you doing?" And I'm like, "What do you mean? I'm not doing anything." And she was like, "The phone will not stop ringing. You need to change this or hire somebody else." And so, we have. We've had to hire people just to answer the phone. And so, thank you, Lucid Advertising, very, very much for that.

They're a great company, a wonderful team, and they really do have your best interests at heart, and it really is, you're part of the family. And so, if you're thinking about either starting a new website or if you're thinking about working on marketing in general, whether it be social media marketing or whatever, definitely reach out to Lucid Advertising because they've got your back. 

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HANTO + CLARKE

MICHAEL CLARKE // PARTNER

For Mike Clarke of Hanto + Clarke, the bottom line for success is results. With Lucid, he has experienced a re-brand, and new strategy and increased leads. See why he looks forward to many more years with us.

I'm Mike Clarke of Hanto and Clarke General Contractors and we've been working with Lucid Advertising for almost two years now. Since we started, I've noticed a huge improvement in our overall marketing and advertising focus. Lucid has helped us update our website. They've helped us with some recent rebranding. We've redone our logo and are in the process of rolling that out. And we're also in the process of implementing a new video strategy to present Hanto and Clarke as a brand, and I can't say enough great things about the entire organization.

Their leadership is excellent. I've gotten to know many of their staff very well over the past two years and can't say enough good things about all of them. They really are well structured, well organized, bring a very organized approach to their process and in helping us, and you know, at the end of the day, the bottom line is results and that's what we've seen with them. Our leads have increased significantly. We're working on developing an approach that specifically targets the clients that we're looking for. And we're already seeing improvements in that. So really, I can't say enough great things about their entire team and looking forward to continuing to work with them for many years to come.

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WATERMARK OF GULF BREEZE

SHANNON PETTUS // LIFE ENRICHMENT DIRECTOR

As Life Enrichment Director at Watermark of Gulf Breeze, Shannon Pettus believes in creating a feeling of community and camaraderie for her residents. Together with Lucid, she is able to provide residents and their families access to scheduling information, a monthly calendar, photos, videos and more! She discusses the close relationship she has with Lucid here.

Hi, my name is Shannon Pettus and I'm the Life Enrichment Director at Watermark of Gulf Breeze. And I've been working with Lucid probably over a year now, and my experience with them has been stellar. We've gone through a lot together. Our company has changed so much. And we have put Lucid through the mill, I'm telling you. And they have risen to the occasion every single time. It's been wonderful. For example, just the other day I had a deadline that I missed big time. Don't tell my boss. And I said, "Andrea, I need this done." And she was right on it, and then, not only right after that I said, "There's a mistake, hold the presses." And she was able to get it done.

And we've worked together for print publications. It's been great online. And the website is looking wonderful. We have all kinds of compliments from our families, from the residents. I have residents going on there and saying, "Hey, on the activities calendar I saw this." So, it's really wonderful. It's easy to use. I mean, we have seniors who are using the activities calendar and seeing themselves in the pictures. We have family members. So, I highly recommend Lucid. They're just great. The personalities are wonderful to work with. I mean, we have text messages, so there's no waiting and press number one and number two, whatever that is. And it's just been wonderful. So, do yourself a favor and use Lucid.