Newsjacking, Lucid Advertising

2018 is quickly approaching. No time to lament those tweets that never caught air. Newjacking is one technique to try in the new year as your team looks for creative ways to juice things up. Why not add newsjacking to the growing list of 2018 resolutions? Work out more-check! Use those Groupons-check! Newsjack-oh yeah! You…

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Interactive Content: A cool way to help #youdoyou

Interactive Content, Lucid Advertising

In a world of crowded content, it’s vital to stand out. Enter interactive content, a way to get playful and useful at the same time. Interactive content can serve many purposes which ultimately lend value to your reader. As a perk, you’ll gain some valuable insights into your audience at the same time.

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